The Hem & Haw Problem with AI

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ANALYSIS PARALYSIS

It’s well known but not often talked about: The fear of making a wrong decision.

The dreaded analysis paralysis. It's a real problem when it comes to adopting AI, and it's costing businesses big time.

For the most part, even skeptics would agree that AI is powerful and potentially game-changing. In general, companies know they must adopt AI to stay competitive. And they want to. They are trying.

But they are stuck in an endless loop of research, debate, and planning. They're overthinking it, and it's keeping them from actually doing anything.

BUT WHY?

So why does this happen? A few reasons:

  1. AI is often an abstraction for many people: a million possibilities and options. Where to start?

  2. The tech is evolving at warp speed. Companies worry they'll invest in something that'll be old news next week.

  3. Most organizations don't have AI experts on staff. It's hard to make decisions when you don't really understand the tech.

  4. AI projects can be pricey. That upfront cost makes people nervous.

  5. There are ethical concerns too - things like AI bias and job displacement that add another layer of worry.

The same fear impacts other areas of business.

For example, hiring. In my time working in Higher Education, I have seen this hesitation first-hand when it comes to hiring international students in particular—not because of the candidate themselves, but because of the uncertainty of navigating a potential visa process or sponsorship, trying to understand how the process works (What’s OPT? And CPT?) and ultimately deciding, given the volume of candidates or the overall workload of the Human Resources department, it’s just easier to take the path of least resistance.

To put it simply: many employers are reluctant to hire candidates who don't meet all their criteria, fearing the potential negative consequences of a bad hire. If the candidate works out—you got lucky! If the candidate doesn’t work out—we told you so.

THE HEM & HAW PROBLEM

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But here's the thing: while companies are hemming and hawing, they're missing out on huge opportunities. Their competitors are getting ahead, the skills gap is widening, and they're falling behind in an AI-driven world.

So how do we break free from this paralysis? Here are some ideas, which we’ve discussed a bit in previous posts.

  • Start small. Don't try to overhaul your whole business at once. Pick a specific project and give it a shot.

  • Focus on where AI can really make a difference. Find those high-impact areas and tackle them first.

  • Be willing to experiment. You don't have to get it perfect right out of the gate. Try stuff, learn from it, and adjust as you go.

  • Bring in some experts. If you don't have the know-how in-house, partner with people who do.

  • Get your team on board. Invest in AI education for everyone. It'll help build a culture that's ready for this tech.

MOVING FORWARD

BlackBerry's reluctance to embrace touchscreen technology, for example, is a classic example of the fear that can manifest around emerging technologies—a downfall of a company which has probably been cited in about a million-and-one different case studies. The reluctance stemmed from a fear of alienating its existing user base, which ultimately affected its market standing and, ironically, an alienation of their user base.

Look, I get it. AI is a big deal and it's natural to want to make the right call. Prudence is key. But at some point, you've got to stop analyzing and start doing. The companies that can find that balance - thinking things through but also taking action - those are the ones that are going to come out on top in this AI revolution.

So what do you think? Is your company stuck in analysis paralysis? How are you tackling the AI adoption challenge?

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